Wednesday, December 3, 2014
Friday, November 21, 2014
That's what I was asked the other day when telling someone about our business. He said, and I quote, "That's it? Do you have a patent on it? It seems like anyone could just copy what your doing."
Hmm, I thought. Maybe he had a good point and we went (and are going) about this the wrong way? Maybe we should have simply tried to patent employee scheduling for independent restaurants and discourage any more innovation and a bigger market from forming? Like some sinister Dr. Evil type of guy who's decided that his solution to a simple problem should be the only option the world should ever know?
I like what we've built, but I don't like it enough to assume it's the best invention ever. It's not an invention and it's right for the right people. It's not for everyone. I guess maybe if we had invented those cool peel back ketchup packets that Chic-Fil-A uses, we might try to be the only one in town....that seems like an invention. But for us, other companies offering a similar software is great for our growth because people learn about us after hearing from them. They look around to see all their options and end up finding us and feeling like our solution is the best fit. They get to make a choice and that's huge. I think they are much more likely to be a long time happy customer if they get to choose us.
The bottom line is: we want people to find exactly what they need (no matter who they heard about first) and I can't imagine that happening in an industry where companies are trying to be the one and only solution for everyone.
Monday, November 17, 2014
Eventually, even if everything in my closet and garage is neatly arranged and in a place where I can find it - I'll spring clean. I'll get rid of things that get in the way that I don't really use. It's amazing how much stuff can pile over time up that I don't use or wear. It's also amazing at how many things come and go that I hardly used. As I get older - like many of you - I now try really hard to refrain from buying things that I truly don't need. Except of course for yet another fly rod.....
The good news is it's easy to spring clean and remove things that I don't need. And when I'm done - I LOVE it! It feels fresh and organized and back to the basics of what is really important. Less is more! With software, however, it's very difficult to remove things and spring clean. Removing things, even if they are poorly designed or rarely used, are difficult to take away - because someone out there (likely more than you think) has gotten used to the way it works and would be upset if it were removed. There are a few things in Schedulefly I'd like to remove that have been there for a long and are not widely used - but I won't and I am thankful there are just a few.
Imagine if we had been adding stuff each quarter to Schedulefly over the years. Actually, that's what I did at bigger companies because the sales people needed to up sell existing customers in order to hit their quotas and the management team focused on the people buying the software - not the people who used it. So over time the software became like my closet. At first glance when people looked at it they thought - WOW! Look at all this stuff! It's got everything I need! Management loved all the options and bells and whistles and value! But of course after some time, most of it was not used and most of it was not needed and it only made the good stuff harder to find and use. It became harder for new people to learn how to use and it became frustrating for the existing people using it.
If you compete with others at whatever business your in, adding more stuff to differentiate yourself is a natural strategy. More stuff means more value....until it's too much. And then what?
Tuesday, October 28, 2014
Tuesday, September 30, 2014
I just got a call from a lady who asked to cancel her restaurant's Schedulefly subscription. She told me her restaurant is closing it's doors. She was sad, and it made me sad to speak to her about it. I don't mind when somebody calls and tells me they've found a different solution for their business, and need to cancel. That's a good thing because it means they have found something that works better for them, and we no longer are serving a customer who doesn't love our software. A win-win.
But when somebody cancels because they are dissolving their business, I can't help but take a moment to wish the entire team the very best in whatever they do next, and tip my hat for having tried. Starting and running a successful restaurant business is tough. Very tough. There are so many things that can go wrong, many of them out of your control. It's hard to hear about a group of people who've poured so much time, money, effort, sweat, energy, passion, and love into something and it didn't work out. That's tragic.
But my hope is the folks that called today, and anybody who has to make the tough decision to hang the permanent "Closed" sign on the door, are able to learn from the experience, make adjustments, and try it again. Or maybe they won't. Perhaps they learned that the restaurant business isn't for them after all. Either way, I got off the phone and decided to write this post anybody who has been through this scenario. I just wanted to say thank you.
Thank you for trying. Thank you for having the guts to go for it. Thank you for putting yourself out there. Thank you for not letting fear rule your decisions. And thank you for reminding us all that no matter the results, trying is courageous and inspiring.
"The more you do to something, the more somebody is going to be able to tell that you did things to it." So says Andrew Ullom of Ashley Christensen Restaurants in Raleigh, N.C. as he talks about using high quality ingredients and keeping his food simple. Enjoy this short video featuring Andrew sharing his story and his love for what he does.
The Schedulefly Crew
Labels: Ashley Christensen Restaurants, people of indie restaurants